In the transition to marketing that people actually like and use, too often there are still remnants from annoying, spammy, and interruptive marketing. But change is hard and doesn’t happen overnight.

Are you struggling to get your blog noticed in a crowded and competitive niche? Do you have to lock horns with celebrity bloggers who are sucking the oxygen out of your topic area? Don’t worry. You are still in the fight. You just have to outwit, outplay, and outlast the other blogs in your space.

Every successful, prolific content writer knows this secret, and most other people … well, they don’t. And that’s what contributes to the mystique around the magical wordsmithing powers that some writers seem to have.

We had a number of questions about selling content marketing into the organization and to senior executives. Most of the questions revolved around myths that senior marketing managers believe, but that are actually not true at all.