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47 Resources To Carry Your Link Building Through 2013

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47 Resources To Carry Your Link Building Through 2013

This entry was written by one of our members and submitted to our YouMoz section. The author’s views below are entirely his or her own and may not reflect the views of SEOmoz, Inc.

As online marketers gear up for 2013, it’s clear that the methods we use to acquire backlinks to our and our clients websites have changed. It is also clear that Google will continue to roll countless updates that will have some impact (big and small) on sites that aren’t careful with their link building tactics.

Because of this, I decided to put together a compilation of all the amazing link building posts I have read this year (whether they were published this year or not) as a guide to future proof your link strategy and execution. It’s important to remember that although these strategies work amazingly well, you shouldn’t count on just one of them to help you secure search engine visibility, rather work to build a well-rounded portfolio of backlinks which will limit your risk if the almighty Google one day decides to discount the strategy.

To get started, I’ve grouped each resource into one of eight buckets: Guest Blogging, Social Media, Blogging / Link Bait, Broken Link Building, Online PR, Competitive Link Building, Giveaways, and Localized Link Building. So without further ado, the 47 resources to carry your link building through 2013!


Guest Blogging

guest blogging

Taking Another Look At Guest Blogging & Outreach – Search Engine Watch


4 Prospecting Approaches for Broken Link Builders – Citation Labs


Guest Blogging Done Right – WhiteFire


The One Element Most Linkbuilders Miss –


Guest Blogging As A Future-Proof Marketing & Link Building Strategy – SEO Gadget


Social Media

social media

Scalable Link Building Using Social Media – Whiteboard Friday – SEOmoz

How Social Media Drives Killer Links – Stone Temple Consulting

Social Media Links – How SEO and Social Work Together For Link Building – TopRank

Guide To Finding Linkbuilding Targets With Social Media – Search Engine Land

3 Ways To Build Links Through Social Media – WordTracker

5 Tips To Kick Start Your Link Building via Social Media Monitoring – Search Engine Watch

Using Social Media To Build Links & Impact Your SEO –

How To Construct and Use Personas For Link Building and Social Media – Kaiserthesage

Blogging / Link Bait

blogging and linkbait

Infographic Link Building: Reverse Image Search –


88 Content Creation Ideas for Better Business Blog Posts, Images, or Videos – Search Engine Watch


The Pinterest Effect – Avalaunch


How To Future Proof Your Infographic Strategy –


Appearance Matters: How To Format Your Blog Posts For Social & Linkbait Success – Search Engine Journal


Content Marketing: How To Sell Executives On The Idea & Cost –


Let’s Talk About Future Bait – LinkBuildr


How To Create A Top List That Goes Viral – Skyrocket SEO


Broken Link Building

broken link building

Broken Link Building Tips: Interview With Melanie Nathan – Citation Labs


5 Creative Broken Link Building Strategies – Pointblank SEO


Creative Broken Link Building Tips With Jon Cooper – SEO Book


The Reciprocity Link Building Method – Search Engine People


Broken Link Building: Feast On Your Competitors This Thanksgiving – SEER Interactive


A Tactical Guide To Broken Link Building – Blue Fountain Media


Online PR

online pr

Why PR Outreach & Dating Are One In The Same – iAcquire


What Bloggers Are Saying About Your PR Pitch – Distilled


Create Your Own Damn News –


SEO Mindshift: Link Building As Online PR & Social Promotion – TopRankBlog


Better Than Link Building: Authority Building With HARO – Small Business Search Marketing


Summary: Online PR Strategies on #SEOchat – Search Marketing Weekly



Competitive Link Building

competitive link building

Competitor Backlink Analysis in Excel – SEER Interactive


How To Use BuzzStream With The Competitive Link Finder From SEOmoz – BuzzStream


A Stalker’s Guide To Competitive Link Building – BlueGlass


Find Your Competitors 404s & Dominate Competitive Link Building – Vysibility


Competitor Analysis For Linkbuilding: A Guide For People Who Hate Link Building – SEOmoz


Expand Your Link Building Competitive Analysis For New Opportunities – Matthew Diehl




Giveaways For SEO: The (Almost!) Definitive Guide – SEOmoz


How Contests and Giveaways Drive Long Tail SEO Traffic – SEO Body Builder


Running Giveaway Competitions for Links & SEO – SEOmoz


Localized Link Building

localized link building

Link Building For Local Search – Search Engine Watch


Local SEO Directories & Gyro Sandwiches – Portent


5 Local Linkbuilding Ideas For The Post-Penguin/Panda Era – Search Engine Land


The Complete Guide To Link Building With Local Events – SEOmoz


5 Practical Link Building Strategies For Local Businesses – Search Engine People


So there you have it… the 47 resources to carry your link building through 2013. I hope you’ve found as much value in these posts as I have this year.

Bethesda Emedia Marketing
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