10 Must-Haves to Dress Up Your eMail Marketing Campaigns
by David James, Bethesda Emedia Marketing
Repost

Even the best of us take for granted the simple things you need to include in your email marketing campaigns we send out on a regular basis. So here is a list of things you must have that will help you grow your list, get more opens and clicks for your emails, and have a super successful campaign.

1. Write a Compelling Subject Line
2. Ask to Get Listed in Your Recipient’s Address Book
3. Include a Forward-to-a-Friend Link
4. Use Images to Illustrate Your Point
5. Prominently Display Your Logo
6. Include Your Postal Address
7. Display an Unsubscribe Link
8. Use Customer Testimonials
9. Insert Lots of Links
10. Use Your Social Media Links

Read the whole article.

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