Top Tactics for Deliverying Relevant Email Content From Marketing Sherpa
by Jeffrey Rice, Marketing Sherpa
Repost

There are three dimensions to relevancy of tactics: effectiveness, difficulty, and use. Email marketing tactics do not always reflect effectiveness. Marketing Sherpa takes a dive into the analysis of gaining a better understanding.

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For additional research data and insights about email marketing, download and read the free Executive Summary from the MarketingSherpa 2011 Email Marketing Benchmark Report.

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